The Key Words to Earning Your Adwords Certification

Posted by Eric Scharf on July 11, 2017

When I graduated from college with a degree in advertising, I thought I knew everything needed to be successful in the digital world. However, I quickly discovered I was lacking the technical knowledge crucial to making it in this industry. While searching the internet, I luckily stumbled across the Digital Creative Institute apprenticeship program. After applying, I was encouraged to bolster my abilities and broaden my advertising foundation into digital by learning Google AdWords and other essential digital skills.

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Topics: Training

How to Ace the PPC Interview - Webinar Recap

Posted by Sarah Davis on June 1, 2017

Webinar: “How to Ace the PPC Interview”

Date: May 31, 2017

The panelists shared their insights from the interviewer perspective of how candidates can best prepare for and perform in interviews specifically for PPC jobs. Check out the full recording or read the summary below!

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Topics: Training

4 Easy Tips to Boost Your Productivity (In and Out of the Office)

Posted by Sarah Davis on February 21, 2017

You can have all the digital skills necessary for your marketing role, but if you aren't productive on a day to day basis, you'll never be able to achieve your lead generation and engagement goals. While some people seem to be born with the ability to take advantage of every moment available to then, others struggle to figure out how to get things done. You'll find that if you're dedicated and willing to experiment that it's possible to learn productivity—even if it isn’t an innate skill. We compiled four of the simplest tips to help you become more productive than you have ever been before as a marketer.

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Topics: Training

Highlights from Cohort 3 Digital Marketing Bootcamp

Posted by Sarah Davis on January 17, 2017

New year, new cohort of digital marketing apprentices in San Antonio! We’re stoked to welcome 7 new growth minded digital marketers to the apprenticeship experience.

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Topics: Training

Turn Work Experience Into Portfolio Pieces: Examples From Marketers

Posted by Sarah Davis on January 10, 2017

So, we all know the importance of having a digital portfolio to highlight your work samples. The next step is putting together the pieces into one cohesive body of work. But what does a portfolio piece really look like for digital marketing?

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Topics: Training

SEO 101: Demystifying The Top Marketing Skill

Posted by Sarah Davis on December 20, 2016

Just three little letters strike fear in the heart of many marketing professionals: SEO. Are you, like so many others, immobilized by worries of whether you’re doing it right? Or perhaps you’re just not using it at all?

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Topics: Training

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