You’ve heard of creative storytelling - it comes in the form of movies, videos, books, and more. But what have you heard about creative storytelling for a business or company? You’ve probably seen it done, but haven’t heard much on how to do it with excellence. Well, we recently heard from someone who’s changing all of that. Storytelling for Entrepreneurs Founder, Lyn Graft, has been some of the world’s most iconic companies’ go-to guy when they want to tell their stories in an authentic way. Lyn has been recognized for his work across many prominent platforms.
Quick question: where do you get your business news? We're a little partial to the folks over at The American Genius. We recently had the chance to collaborate with them on an article about apprenticeships: their origin, recent successes, and advantages.
Paid reach is great, but we all know that organic reach is a whole lot better. Reviews are the best way to let your customers do the selling for you. Bazaarvoice is a company based in Austin, TX that helps the reviews of your product expand across platforms.
Have you heard of word of mouth marketing? You’ve probably heard of evangelism, propaganda, or even the thing your history books call oral storytelling. Word of mouth is the oldest form of marketing there is, and probably the most valuable form - even today.